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Neuromarketing

Understanding the "Buy Button" in Your Customer's Brain
  • By Patrick Renvoise, Christophe Morin
$16.79
($22.99)
Product Description

How can the latest brain research help increase your sales?

Because paople are inundated daily by an average of 10,000 sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness.

Unveiling the latest brain research and revolutionary marketing practices, authors Patrick Renvoise and Christophe Morin teach highly effective techniques to help you deliver powerful, unique, and memorable presentations that will have a major, lasting impact on potential buyers such as:

  • The 6 stimuli that "always" trigger a response
  • The 4 steps to align content and delivery of your message
  • The 6 message building blocks to address the "old brain"
  • The 7 powerful impact boosters to set your delivery apart from the rest

Once you know how the decision-making part of the brain works, you'll quickly begin to deliver more convincing sales presentations, close more deals, crreate more effective marketing strategies, and radically improve your ability to influence others."

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  • Additional Details
  • Additional Details
    Product Specs
    • SKU: 9780785226802
    • Manufacturer: Thomas Nelson Pub
    • ISBN 13: 9780785226802
    • Language of Text: English
    • Publication Date: 10/01/2007
    • Format: Hardcover
    • Author: Patrick Renvoise
    • Author: Christophe Morin
    • Page Count: 243
    • Width: 6.36 inches
    • Height: 9.26 inches
    • Length: 0.90 inches
    • Weight: 0.06 pounds

     
    Shipping & Returns
    This item is available for return. Cokesbury uses a variety of methods for ground shipping. At your request, we can also expedite order shipments for an additional charge. Cokesbury partners with UPS for these expedited deliveries.
  • Kit components
    The following items and their quantities are included in the kit product: Neuromarketing

    Quantity Included   Item Format SKU Individual Price