CEO of Large Nonprofit Shares a New Approach to Fundraising.
Over the past 10 years, Peter Greer has helped HOPE International increase private fundraising at an annual growth rate of 44 percent. Much of this is the result of a relational approach to fundraising, which stands in stark contrast to conventional wisdom in the field.
For many people, "fundraising" has become a dirty word. Conjuring images of guilt-inducing gimmickry, the predominant model saps the joy from both the donor and the receiver. It is time to dismantle certain shaky beliefs and practices, rediscovering a path that values the giver as much as the gift.
Co-written by David Weekley, the chairman of David Weekley Homes and one of America's most influential philanthropists, this small book outlines a Kingdom perspective on fundraising in order to energize a new generation of generosity.
