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Cokesbury

Many Colors

Cultural Intelligence for a Changing Church
$10.49
($14.99)

The United States is currently undergoing the most rapid demographic shift in its history. By 2050, white Americans will no longer comprise a majority of the population. Instead, they'll be the largest minority group in a country made up entirely of minorities, followed by Hispanic Americans, African Americans, and Asian Americans. Past shifts in America's demographics always reshaped the county's religious landscape. This shift will be no different.

Soong-Chan Rah's book is intended to equip evangelicals for ministry and outreach in our changing nation. Borrowing from the business concept of "cultural intelligence," he explores how God's people can become more multiculturally adept. From discussions about cultural and racial histories, to reviews of case-study churches and Christian groups that are succeeding in bridging ethnic divides, Rah provides a practical and hopeful guidebook for Christians wanting to minister more effectively in diverse settings.

Without guilt trips or browbeating, the book will spur individuals, churches, and parachurch ministries toward more effectively bearing witness to the gospel of Jesus Christ, the Good News for people of every racial and cultural background. Its message is positive; its potential impact, transformative.

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  • Additional Details
  • Additional Details
    Product Specs
    • SKU: 9780802450487
    • Manufacturer: Moody Publ
    • Language of Text: English
    • ISBN 13: 9780802450487
    • Publication Date: 08/01/2010
    • Format: Paperback
    • Author: Soong-Chan Rah
    • Page Count: 256
    • Width: 5.50 inches
    • Height: 0.60 inches
    • Length: 8.20 inches
    • Weight: 0.55 pounds
    Shipping & Returns
    This item is available for return. Cokesbury uses a variety of methods for ground shipping. At your request, we can also expedite order shipments for an additional charge. Cokesbury partners with UPS for these expedited deliveries.