Path

Success

Path Created with Sketch.

Warning

Path

Error

Cokesbury

Sorry - this product is no longer available

The Story Factor

  • By Annette Simmons
$16.99
Product Description
This modern classic teaches you to use the art of storytelling to persuade, motivate, and inspire in life and business

Anyone seeking to influence others must first know their own story, and how to tell it properly. Whether you're proposing a risky new venture, trying to close a deal, or leading a charge against injustice, you have a story to tell. Tell it well and you will create a shared experience with your listeners that can have profound results.

In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Showcasing over a hundred examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables form around the world, Simmons illustrates how story can be used to persuade, motivate, and inspire in ways that cold facts, bullets points, and directives can't. These stories, combined with practical storytelling techniques, show anyone how to become a more effective communicator and achieve their goals.

Read More

free shipping iconEligible For Free Shipping
  • Customer Reviews
  • Questions and Answers
  • Additional Details
  • Customer Reviews
  • Questions and Answers
  • Additional Details
    Product Specs
    • SKU: 9780465078073
    • Manufacturer: Basic Books
    • Language of Text: English
    • ISBN 13: 9780465078073
    • Publication Date: 04/01/2006
    • Format: Paperback
    • Author: Annette Simmons
    • Page Count: 299
    • Width: 5.34 inches
    • Height: 0.84 inches
    • Length: 8.24 inches
    • Weight: 0.77 pounds
    Shipping & Returns
    This item is available for return. Cokesbury uses a variety of methods for ground shipping. At your request, we can also expedite order shipments for an additional charge. Cokesbury partners with UPS for these expedited deliveries.