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Premier League Pricing
We apologize, but this product is unavailable. It may be part of a kit or just temporarily discontinued. Please check back later for updates or explore our other available products. We appreciate your understanding.
Premier League Pricing
By
Jason Moore
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$71.00
Product Description
This book explains the current and possible future spectator ticket pricing strategies of clubs from the English Premier League (EPL), the world 's most successful football league. It shows what variables and considerations EPL clubs use when deciding what prices they should charge for their tickets. Possible future pricing strategies will focus on those currently used in the airline and hotel industries, namely revenue management and dynamic pricing. Its primary goal is to investigate whether dynamic pricing could be utilized as a future ticket pricing strategy for English Premier League clubs, and if so what are the benefits and how could it be achieved? The book has three central sections. The first introduces a theoretical framework for a systematic approach to strategic pricing. The second section uses that framework to investigate how EPL clubs construct their ticket pricing strategies and from what basis of information they use to formulate these prices. The third section focuses on future possible strategies and whether dynamic pricing could be utilized by EPL clubs.
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Additional Details
Additional Details
Product Specs
SKU:
9783844325263
ISBN 13:
9783844325263
Language of Text:
English
Publication Date:
04/22/2011
Format:
Paperback
Author:
Jason Moore
Page Count:
72
Width:
5.98 inches
Height:
0.17 inches
Length:
9.02 inches
Weight:
0.02 pounds
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Shipping & Returns
This item is available for return.
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Premier League Pricing
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