What motivates you? Do you ever long for approval? Would you like to hear someone you love and respect say, "Well done"? Do you yearn for wealth, influence, or pleasures? As Christians, we tend to dismiss these longings as superficial, even sinful. But best-selling author Randy Alcorn explains that God created us with these desires. It's all part of his incentive plan. In this fascinating look at God's motivational system, you'll find out why he wired us for rewards, what kind he offers, and when and how we can claim them. God doesn't guarantee power or possessions or pleasures in this world, but he promises extravagant rewards in the next. Discover how the way you live and give today determines the way you'll be rewarded in heaven-- for eternity.