A new and empowering way of looking at and organizing social change
Many social leaders and nonprofits are stuck in old ways of doing business keeping constituents at arm s length, depending on inefficient forms of communication and relying on hierarchical forms of leadership. Allison Fine identifies the key developments that are changing the way nonprofits and social leaders do business and shows how these changes offer opportunities to use social media more effectively. She reveals how democratizing access to information and strategies, continuous learning, leveraging existing social networks, and shifting control from a few leaders at the center to many people they serve can revolutionize the way leaders create social change and make a real difference.
Allison Fine (Irvington, NY) is a social entrepreneur and most recently was CEO of E-Volve Foundation, which encourages citizen action through the use of next-generation technologies.